TRG

WE’RE A FIERCELY INDEPENDENT FULL-SERVICE AGENCY WITH A FIVE-DECADE LEGACY OF BUILDING ICONIC BRANDS.

Leadership

Diverse creators, thinkers, and doers who share a common goal: to deliver breakthrough work for each and every client while championing an agency culture that celebrates respect.

Pete Lempert

Pete Lempert

Chief Executive Officer

Terence Reynolds

Terence Reynolds

Chief Creative Officer

Michelle Gardner

Michelle Gardner

Chief Financial Officer

Zac Pritchett

Zac Pritchett

Chief Development Officer

Chris Ferrel

Chris Ferrel

Chief Strategy Officer

Rhonda Contreras

Rhonda Contreras

Chief Collaboration Officer

Christopher Owens

Christopher Owens

Executive Strategy Director

Randy Bradshaw

Randy Bradshaw

Chief Technology Officer

David Eastman

David Eastman

Executive Creative Director

Jessica Walker

Jessica Walker

Managing Principal

Meghan McPartland

Meghan McPartland

Senior Director of Communications

Culture

Our mantra is simple: “Pay the most attention.” To our clients, to our community, to culture, and to each other. We encourage new voices, foster diverse thinking, and promote our best ideas regardless of origin. We embrace inclusion in our hallways, in our hiring, and especially in our work.

The TRG team gathered around a table
A candid moment between teammates
The team at a Love’s brand event
TRG accepting an AAF District 10 award
Colleagues out together
The team celebrating at an awards night
Two teammates sharing a toast
TRG staff at a live event

Capabilities

We’ve been called the smartest artists – mostly because we understand that if you want the work to resonate, the thinking has to hum. Across disciplines, cultures, media, and moments.

We unified brand, communications, and investment strategy into one integrated team, trained in the latest evidence-based marketing, equipped with the newest measurement tools, and fluent in effectiveness.

  • Whole-human audience research
  • Brand strategy and research
  • High-attention media planning and buying
  • Connections planning
  • Market modeling
  • Data strategy
  • Campaign, brand, and business impact measurement

We create high-emotion work designed to move people and markets. If you feel it, you remember it. Especially when you need it.

  • Campaign creative
  • Graphic design
  • Identity development
  • Experience design
  • Motion graphics
  • Innovation studio
  • Creator management

In-house affiliate partners extend our capabilities with seamlessly integrated specialists. Our strengths span every possible tactic, task, and touchpoint.

Prospective Clients

TRG has brought lasting success to some of America’s most memorable brands across decades of challenges and dozens of categories. Whether they’re overlooked, under-leveraged, or stuck at a plateau, we do our best work with brands ready to punch above their weight, embrace creativity as a force multiplier, and commit to serious growth.

Reach us at newbusiness@trg.agency

FRIENDS – AND MEMORIES – MADE ALONG THE WAY

Crazy Water
Dish
Dave's Killer Bread
KeyBank
The Home Depot
Nature's Own
Famous Footwear
SEC
Hobby Lobby
GameStop
Advance Auto Parts
Chick-fil-A
Charles Schwab
Patrón
MD Anderson Cancer Center
H-E-B
Orkin
AT&T
Red Lobster
Fiat
Sub-Zero
Ram
Jeep
7-Eleven
Pergo
Zales
Snapple
Ziegenbock
Trane
Shiner
America's Best
NatureSweet
Wonder Bread
Scotts
MetroPCS
MADD
Love's
AAA
Motel 6
Firehouse Subs
The Salvation Army
Floor & Decor
Cayman Islands
QuikTrip
Sling
Fruit of the Loom
Omni Hotels & Resorts
Volunteers of America
Biltmore
7up
Choctaw Casinos & Resorts
Bridgestone
Amstel Light
American Cancer Society
Dr Pepper

Careers

Flexible time off policies. Parental leave. Community, education, and support through ally and activity groups. Iconic clients, award-winning work, and unrivaled employee tenure. On top of all that, we’re just nice people.

View our employment and internship opportunities